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Case Study

transformed

AUSTRALIAN RTO
  • About Transformed Transformed is a leading Australian Registered Training Organisation (RTO) specialising in delivering practical, nationally recognised qualifications and professional development programs. They equip individuals and businesses with the skills, knowledge, and confidence needed to succeed in industries such as project management, leadership, and business.

challenges

  • Increase new student enrolments
  • Scale online courses

OBJECTIVES

  • To drive more online course enrollments through brand alignment, strategic content
  • Attract more students via Facebook advertising

APPROACH

  • Studio & Co refreshed Transformed’s digital presence with new branded templates and the introduction of AI-driven course promotion videos. Funnel-specific Facebook ad creatives were developed to attract and convert new audiences, while automated email sequences nurtured existing leads. Ongoing content strategy and creation ensured the brand maintained a strong and consistent digital footprint.

results

  • Ad Spend: $24,000 invested across campaign activity
  • Cost per Lead (CPL): $35, highlighting cost-effective lead generation
  • Return on Ad Spend (ROAS): 2.4, delivering more than double the return on every dollar spent
  • Qualified Leads: 157 high-intent prospects captured through the funnel

Client love

WHAT THEY SAY

Hear what my clients are saying about their transformative experiences. 

Bianca is a responsive and talented digital marketing professional. She hit the ground running and over her engagement she closed many digital marketing gaps we had quickly including creating product videos using a new product and the use of avatars. Highly recommend Bianca for anyone needing a digital marketing capability.
Kate Hassen
Kate HassenGeneral Manager, Transformed

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At Studio & Co Marketing, we help purpose-led wellness and lifestyle businesses grow with clarity and intention. Through strategic digital marketing, we support sustainable growth that feels aligned — not overwhelming.

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Contact

Based in Melbourne working with clients across Australia.

E: hello@studioandcomarketing.com.au

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