WEBSITE STRATEGY & DESIGN

website design for small businesses

 

Your website should do more than just look good. It should help your business get found, build trust and turn visitors into real enquiries.

Every website design for small businesses project starts with strategy. I combine thoughtful design, SEO and content planning so everything works together, not just the visuals, but the structure, messaging and customer journey that encourages visitors to take action.

Based in Melbourne, I work with small businesses, trades and professional service providers across Australia to create strategic websites that are clear, professional and built to perform. If you’re looking for a website designer in Melbourne who focuses on long-term growth rather than just aesthetics, you’re in the right place.

Studio & Co Marketing website design

"DESIGN IS NOT JUST WHAT IT LOOKS LIKE AND FEELS LIKE. DESIGN IS HOW IT WORKS". - Steve Jobs​

website packages

WEBSITES BUILT WITH STRATEGY

Your website should do more than look good. It should communicate your value, be easy for customers to navigate, support your SEO and turn visitors into enquiries.

Choose a website package based on where your business is now and where you want to go.

GROWTH WEBSITE

For businesses ready to increase visibility and generate more enquiries.

INCLUDES:

FROM $5,500

BONUS: 3 MONTHS LOCAL SEO INCLUDED
A $1,350 value — get your new website working harder from day one.

OPTIONAL ADD-ONS

SEO SERVICES
CONTENT MARKETING
DIGITAL MARKETING STRATEGY

Q&A

The FAQs

Most websites are completed within 3–6 weeks, depending on the size of the project and how quickly content is ready, and how available you are to review and make changes.

Are there any hidden costs? 

No hidden costs – what you see in the package is what you pay. That said, there are a couple of small third-party tools I recommend so that you own and control your website outright.

To get the most out of your site, I recommend:

Paid:

  • WP Rocket — ~$59 USD/year (caching/speed)
  • Gravity Forms — ~$59 USD/year (forms)
  • Elementor Pro — ~$99 AUD/year. First year covered.

Free or free tier sufficient for most small businesses:

  • RankMath — free or paid for Pro $99
  • WPForms — free version is fine for most
  • Wordfence — free version is solid
  • UpdraftPlus — free version covers basic backups
  • MonsterInsights — free version works, or connect Analytics directly
  • Akismet — free for small business use
  • Most image optimisers — free

Because your website is 100% yours, you’ll be responsible for keeping plugins updated to ensure everything runs smoothly – but don’t worry, I’ll walk you through exactly how to do this before we wrap up. Training is included.

You’re welcome to provide your own content, which often helps keep things personal and aligned with your brand.

I’ll guide you on what’s needed and refine your content so it’s clear, structured, and optimised for SEO.

If you’d rather not write it yourself, I offer professional copywriting and can source images if needed – both at an additional cost and also recommend a photographer.

A 50% deposit is required to secure your project and begin work on your website.

The remaining 50% is due once your website is complete and ready to go live. Final handover will take place once the balance is received.

Payments can be made via card (credit or debit), bank transfer, or PayPal.

I use WordPress, which gives you a flexible, easy-to-manage website that’s built with SEO and growth in mind. I can also design your website using WIX.

I offer ongoing website updates and support if you need changes to your content, pages, or layout over time.

For technical maintenance (like hosting, security, and updates), I can guide you on the best setup or recommend trusted providers, so your website stays secure and running smoothly.

Your domain and hosting will need to be set up by you, so everything stays in your name.

I’ll provide clear guidance and recommendations to make the process simple and ensure everything is set up correctly.